Whatever college you end up attending...won't ever stop asking you for money.

I mean, never. It won't always be a straight-up ask for money, it will often come couched in "alumni news" or "college updates," but there's always an "opportunity" to donate. And it never ends.

Why do they do this? Why does an institution that charges you thousands of dollars, sums so big you'll likely take out loans to pay for it, then ask you for more money once you've graduated (or even before you've graduated)?